The Universal Principles of Design provide ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design. These key principles are articulated in two books: The Universal Principles of Design (2nd Edition) and The Pocket Universal Principles of Design.
Universal Principles of Design, design, architecture, William Lidwell, Kritina Holden, Jill Butler, Rockport Publishers, UPOD
For fans of the best-selling design book, Universal Principles of Design, this one-of-a-kind functional art poster depicts the full range of aesthetic rectangles, including the Golden rectangle, Silver rectangle, von Wersin orthogons, Hambidge rectangles, root rectangles, rectangles in the Fechner range, and more than thirty...
UPOD authors will have a new lynda.com course available beginning July 15. The course consists of 52 weekly videos that each explain a design principle from the book. Each video will be available to everyone for free for one week. lynda.com subscribers will be able to watch archived videos...
Our latest book The Pocket Universal Principles of Design is now shipping. Portable, condensed, and loaded with 150 principles, this new edition is like a Swiss Army knife of design knowledge.
Buy on Amazon...
UPOD coauthor Kritina Holden was interviewed on NASA TV’s Space Station Live about her experiments on fine motor skills in microgravity.
From the NASA TV description:
NASA Commentator Dan Huot talks with Dr. Tina Holden, the principal investigator of the Fine Motor Skills experiment, which is looking...